Calgary, AB (February 13, 2018) – Ahead of the 2018 Pyeong Chang Winter Olympic and Paralympic Games, Canada Post Corporation has teamed up with Subplot Design Inc. to celebrate six exceptional female Canadian winter sport athletes. Canadian women are powerhouses in winter sports and, over the years, have continually and successfully competed at the highest level in all winter sports events. This set of 5 stamps celebrates 6 such women who have not only competed at the top level but have achieved greatness in their respective sports.


“We wanted to design a stamp celebrating each Canadian athlete and her achievements; highlighting joy and triumph, along with the endurance and dedication that comes with being an athlete at this elite level,” says Subplot Founder & Creative Director, Roy White.


Each stamp prominently features a frosty blue and fiery red duotone portrait of each athlete in a moment of celebration. A full-colour, freeze-frame action shot bursts through the portrait, representing defining moments of victory in each of their careers. Also featured on each stamp is a delicate stylized illustration depicting the courses and arenas that set the stage for each athlete’s competition and careers.

The 5 stamps feature women who have achieved greatness throughout their lives and careers competing at the highest level in their respective winter sports.


Nancy Greene, Alpine Skiing
At age 16 Nancy Greene first competed in slalom, giant slalom and downhill at the 1960 Squaw Valley Winter Olympics, competing again in 1964 in Innsbruck, and winning gold and silver medals in Grenoble in 1968. Named Canada’s Female Athlete of the 20th Century she has won 17 Canadian titles, 13 World Cup victories and Three U.S. Ski Championships.


Sharon & Shirley Firth, Cross Country Skiing
Starting their career at only 14 years old, Sharon & Shirley Firth became internationally recognized competitors, bringing their passion and knowledge from their Gwich’in culture and Inuvik upbringing to the world stage. Fierce competitors, the Firth sisters competed in four Olympic Games and four World Ski Championships, dominating the sport from the late 1960s to the mid-1980s. With 79 medals at national championships, in 2015, Sharon & Shirley Firth became the first indigenous women inducted into the Canadian Sports Hall of Fame.


Danielle Goyette, Ice Hockey
Throughout her career, Danielle Goyette has represented the rise of women’s hockey. Stretching into her 40s, her career highlights include two Olympic gold medals, and a silver, eight gold medals at the International Ice Hockey Federation Women’s World Championships, and her 2017 induction into the Hockey Hall of Fame.


Clara Hughes, Speed Skating
A trailblazer, Clara Hughes is the only athlete in history to win multiple medals in both the Summer and Winter Olympic games. Along with her illustrious athletic career, Hughes has become an advocate for ending the stigma involved with mental health, becoming the National Spokesperson for the Bell Let’s Talk Mental Health initiative.


Sonja Gaudet, Curling
As the world’s most decorated wheelchair curler, Sonja Gaudet is an advocate for accessibility, and the importance of sport. Sonja Gaudet has made three Paralympic appearances with team Canada; 2006 Torino games, 2010 Vancouver games, and 2014 Sochi games, where she was also the Canadian Flag bearer.


In addition to the stamps, Subplot also designed 5 individual OFDCs and official wrap, a booklet of 10 stamps and a pane of 5 stamps.


Subplot Creative Director Roy White and designer Jacquie Shaw were in attendance of the launch event in Calgary at the Subplot Founder & Creative Director, Roy White.. The five athletes in attendance along with family representing Shirley Firth, who in 2013 passed away at age 59 (Husband, Jan Larsson, and daughters Marie and Nina Larsson), were honoured, and unveiled each stamp bearing their image.


All products are available for purchase at selected Canada Post offices and online here.



Concept & Design: Subplot Design Inc.

Creative Director: Roy White, Matthew Clark

Lead Designer: Jacquie Shaw

Photography: Supplied by Athletes

Photo Illustrations: Matthew Clark, Jacquie Shaw

Client: Canada Post Corporation

Printer: Colour Innovations